Back

User Guide

For Influencers & Brands

🏆Badges System

Our badge system recognizes the quality and performance of influencers.

Badge Types

✨

New

When earned: When account is less than 30 days old

Meaning: New influencer on the platform

📈

Rising

When earned: Account 30-90 days, engagement rate >3%, followers <50k

Meaning: Steady growth and good performance

✓

Verified

When earned: After manual verification by admin team

Meaning: Verified identity and credibility. This badge stays permanently along with the other badge.

🏆

Top Performer

When earned: Engagement rate >5% + followers >10,000

Meaning: Excellent performance and engagement

⭐

Pro

When earned: 5+ collaborations or 10+ reviews with rating >4.0

Meaning: Professional experience and evaluation

💎

Elite

When earned: 500k+ followers or 20+ collaborations with rating >4.5

Meaning: Top influencer with excellent reputation

👑

VIP

When earned: 1M+ followers or min_rate >5000€ or 50+ collaborations with rating >4.8

Meaning: Premium influencer, top tier

📋Profile, directory & trust

New features that help brands find available creators and evaluate profiles with more transparency.

Availability

  • Influencer: Dashboard → Profile → Available or Temporarily unavailable.
  • Status appears on the public profile and directory cards.
  • Brand: availability filter in the Directory (default: available).

Trust signals

  • Directory cards may show Private, Suspicious ER (an extreme or sharply reduced rate), Estimate (hidden likes), or Few posts.
  • Goal: better evaluation before outreach — not to punish the creator.

Rate card (package prices)

  • At signup or from the Dashboard you can set prices (e.g. Story, Post, Reel).
  • Saved on the profile so brands can compare packages beyond a minimum rate.

Response time & completion

  • Computed from real activity (messages / proposals), not a fixed “24h”.
  • If there isn’t enough data, you’ll see “—”.

Brand shortlist (“My influencers”)

From recommendations or a profile, brands can save creators with a note and open them later from Brand Dashboard → shortlist / “My influencers”.

💼Proposals - For Brands

How to Create a Proposal

  1. Search Influencer: Go to Influencer Directory, use filters, click on influencer
  2. On Profile Page: Click on "Collaborate", fill the form (Service, Budget, Description, Deadline)
  3. Send: Proposal is sent to influencer, you receive email notification

Proposal Status

  • Pending: Waiting for influencer response
  • Accepted: Influencer accepted
  • Counter-proposed: Influencer made counter-proposal
  • Rejected: Influencer rejected
  • Completed: Collaboration completed

📣Campaign briefs & applications (Brands)

From the Brand Dashboard you can publish campaigns (title, description, budget, deadline). Verified influencers see open campaigns in their dashboard and submit an application with an optional message.

What you get as a brand

For each campaign you see a list of interest applications. You can change each application’s status from the status menu (next to the influencer).

What each application status means

  • Pending: The application was just submitted; you have not decided yet. The influencer is waiting for your response.
  • Shortlisted: You have selected this influencer for further discussion or collaboration — it shows positive interest on your side.
  • Rejected: The application does not fit this campaign. The influencer sees that you are not proceeding with them for this brief.
  • Withdrawn: The influencer withdrew their application themselves — no action required from you.
  • A button to message the influencer directly from an application.
  • Push notification (if enabled) and email when there is a new application, so you do not miss leads.

Content deliverables

After shortlist, the collaboration can continue on-platform:

  1. Brand: sets the application to Shortlisted.
  2. Influencer (Dashboard → Campaigns → My applications): submits a deliverable URL + optional note.
  3. Brand: sees the link on applications and chooses Approve or Request changes (with a note).
  4. If changes are requested, the influencer can resubmit a new link.

Link to this guide

You can open the Campaigns tab directly with /brand/dashboard?tab=campaigns (e.g. from notification emails).

🧰Influencer tools

After your profile is approved, open Dashboard → “Tools” tab (or /dashboard?tab=tools). Everything you need to share your Influo profile with brands is there.

Personal profile link

  • Copy your public profile URL and put it in your Instagram / TikTok bio.
  • You can set a short slug: influo.gr/in/your-name (Latin characters).
  • Ready-made bio text: one-click copy together with the link.

QR code

  • Scannable QR that opens your Influo profile.
  • Download a PNG for stories, media kits, or events.

Media kit PDF

  • “Open media kit” opens a one-pager with photo, bio, socials, rates, and your Influo link.
  • In the browser: Print → “Save as PDF” to send to brands.

Note: before profile approval, the Tools tab explains that your link activates once you are live.

🛠️Brand tools

In Brand Dashboard → “Tools” (/brand/dashboard?tab=tools) you get campaign helpers. Many use your shortlist (“My influencers”). Use ↑ ↓ to reorder cards; “Reset order” restores the default. Checklist, ROI, and snippets are saved in your browser for that brand.

Budget estimator

Set units per creator and get a “from” estimate using minimum rates on your shortlist. One-click copy of the summary.

Export shortlist

Export CSV or print / PDF your creator list (name, category, followers, ER, rates, notes).

Compare creators

Pick up to 4 from the shortlist and compare category, followers, ER, rate, response time, and completion side by side.

Campaign checklist

Tick steps (brief, budget, creators, deliverables, UTM, terms) before launch.

UTM builder

Build tracking links with source / medium / campaign and copy them for stories or bio.

Campaign brief

Fill goal, audience, deliverables, and timeline; copy a ready brief for messages or campaigns.

ROI / results log

Log spend and results per campaign locally in the browser for a quick performance reminder.

Brand kit

Print / PDF with brand details and shortlist — useful for internal approval or decks. In the window use Print / Save as PDF.

Message snippets

Templates for outreach, negotiation, deliverable reminder, and approval. Copy and edit before sending.

Workflow tip

Add creators to the shortlist → compare / budget → brief & checklist → UTM → outreach with snippets → brand kit for approval → log ROI.

💰Counter-Proposal - For Influencers

How to Make Counter-Proposal

  1. Check Proposal: Dashboard → Proposals, all proposals are displayed
  2. Options: Accept, Counter-propose, or Message
  3. Counter-Proposal: Click "Counter-propose", fill new budget and message, send
  4. Result: Brand will see counter-proposal, can accept or reject

💡 Tips for Counter-Proposals

  • Request fair prices based on your engagement rate and followers
  • Explain why you're asking for more (e.g., more content, exclusivity)
  • Be polite - counter-proposal is common practice

🤝Collaboration Agreement

For Influencers

  1. When accepting proposal, terms modal appears
  2. Read carefully, check checkbox, accept
  3. Brand added to Past Brands (if both accept)

For Brands

  1. You receive email when influencer accepts
  2. Brand Dashboard → Proposals → Pending agreements
  3. Accept terms, collaboration is official

⚠️ Important

Both parties must accept terms. Only then collaboration is added to Past Brands. Terms protect both parties.

💬Messaging System

How to Send Message

  • From Profile Page (brand): Click "Message" or "Ask", write and send
  • From Dashboard: Influencers → Messages, Brands → Conversations / Messages
  • Influencers reply in an existing thread (they do not cold-message arbitrary brands).

Features

  • Real-time messaging: Instant communication
  • Attachments: images or PDFs (up to 10MB) via the 📎 button — briefs and drafts
  • Notifications: Email and optional push for new messages
  • Proposal linking: Messages linked to proposals where relevant

⭐Reviews & Ratings

For Brands - How to Leave Review

  1. After completion, go to influencer profile
  2. Tab "Reviews" → "Leave Review"
  3. Fill: Rating (1-5), Review Text, Project Type

For Influencers

  • View your reviews on profile page
  • Average Rating shown in statistics
  • Good reviews = more proposals

💡Tips for Success

For Influencers

  • Complete Profile: bio, avatar, rate card, realistic pricing
  • Set availability when you are open to deals
  • Put your Influo link in your bio (Dashboard → Tools) and share QR / media kit
  • Good Performance: High engagement, consistent posting
  • Professional Behavior: fast replies, deliver on campaigns when shortlisted
  • Evaluation: Request reviews, good reviews = more proposals

For Brands

  • Good Search: filters (availability, engagement, reviews), trust signals
  • Save candidates to your shortlist with notes
  • Use Tools: compare, budget, brief, checklist, UTM, brand kit
  • Clear Proposals / campaigns: brief, budget, deadline, deliverables
  • Communication: reply promptly, use attachments for briefs
  • Evaluation: leave reviews after completion

Frequently Asked Questions (FAQ)

Tap a question to reveal the answer. Answers are indicative; the Terms of Service and Privacy Policy apply for details.

Post consistently, create quality content your audience cares about, reply to comments and DMs, use hashtags thoughtfully, and review what performs best to double down on what works.

Check verification, reviews and rating, content consistency, realistic engagement, directory signals like Private, Suspicious ER, Estimate, or Few posts, and real response time on the profile (not always 24h).

Yes. You can reject it or suggest different terms via a counter-proposal, depending on what works for you.

Complete your profile with accurate info and social links. Our team reviews applications; once approved you get the verified badge and access to features such as open campaigns.

Campaigns are briefs published by verified brands. In your dashboard you’ll see open campaigns; you can submit an interest application with an optional message. The brand updates status (pending, shortlisted, rejected). If shortlisted, you can submit a deliverable URL and the brand can approve it or request changes.

From Brand Dashboard → Campaigns, create a campaign with title, description, budget, and optional deadline and deliverables. Your brand must be verified. When status is Open, approved influencers can see it and apply. For shortlisted applications you can review and approve content deliverables.

Signing up and core platform use (profile, messages, proposals, campaigns per our terms) is available without an Influo connection fee. See the Terms of Service for commercial details.

Brands start chats from a profile or proposal; influencers reply in that thread. You can attach images or PDFs (up to 10MB). You get email and, if enabled, push for new messages.

In Influencer Dashboard → Profile choose Available or Temporarily unavailable. Status shows on your public profile and brands can filter the directory to focus on available creators.

It’s computed from real chats (brand message → influencer reply). If there isn’t enough data, you’ll see a dash (—) instead of a fake “24h”. Completion rate is based on your proposals.

Dashboard → Tools tab. After approval: personal profile link (and short slug), bio text, QR code, and media kit PDF (Print → Save as PDF).

Brand Dashboard → Tools: budget estimator, shortlist export/compare, checklist, UTM, brief, ROI log, brand kit PDF, and message snippets. Many use the shortlist; checklist/ROI/snippets stay in your browser.

Yes. Open influo.gr in Chrome (Android) or Safari (iOS) and use Install / Add to Home Screen for an app-like PWA experience without an app store download.

After completion, as a brand visit the influencer’s profile → Reviews and submit a rating and text. Reviews build trust on the platform.

It means our team has reviewed business details so public campaigns are shown and influencers can trust who they apply to. Only verified brands publish open campaigns.

Email support@influo.gr or use the site’s contact / help desk form. Indicative hours: Monday–Friday, 10:00–18:00 (Greece time).

We use HTTPS, secure authentication, and practices described in our Privacy Policy. Read it for details on processing and your rights.

Usually these are separate roles and accounts (different signup per role). Follow the signup flow for each so your profile and permissions stay correct.

When you receive a brand proposal, you can suggest different budget or terms. The brand accepts or rejects your counter. That way you align without restarting from scratch.

After a proposal is accepted, terms appear that both sides must accept. Only after mutual acceptance is the collaboration recorded officially (e.g. Past Brands). It protects both parties with shared rules.

📞 Support

For questions or help:

support@influo.gr

Support Hours: Monday-Friday, 10:00-18:00

Smartphone in hand
Smartphone in hand

Influo on your phone — faster access to campaigns, messages, and profiles than on desktop.

Scan the QR or pick your platform to install the app (PWA) on your home screen — no Play Store or App Store required.

User Guide | Influo